A new retail experience for sneaker lovers: in-store customization in the maker’s lab, audio tours in the mini-gallery, a café as well as a sneaker club.
The industrial look is reinterpreted with concrete paneled walls to create a beautifully textured flexible wall display. The origami like shape of the cash desk echoes the building’s shape. A rough parquet floor and industrial foam re-purposed as seat cushions provide texture contrasting with the smooth minimal modular furniture pieces.
The restrained materials and colour palette provide a neutral background that allow the sneakers to draw the attention.